Brands, Liquor Stores See Sales Surge With Alcohol Delivery Apps

The days of the milkman may be long gone…but the alcohol delivery days are just getting started.

Customers don’t even need to talk to someone to order their favorite Malbec or gin. On-demand apps, such as the booming Drizly, enable consumers to order alcohol delivered to their front door as quickly as within an hour in some major cities. With 80% of all drinking taking place off-premises, according to LEK Insights, getting alcohol from an app is a convenient and easy way to drink at home.

Drizly, which has made $67 million to date, reported a 700% year-over-year sales increase, so if liquor stores and brands are not on the app, they’re missing a huge revenue opportunity.

The growth of app sales mirrors that of all online alcohol sales. IWSR predicts that all online alcohol sales, apps included, are expected to grow at five times its current rate to $13.4 billion by 2024.

Read more on Dimensional Insight.